4.8Google
We help care providers win better staff and more profitable care contracts at the same time, with one integrated system instead of short-term one-off measures.
Between staff shortages, organisational chaos and financial pressure, there is little room left for stability and clear decisions.
You have open positions but no reliable solution. Suitable applications never arrive, interviews go nowhere. So you rearrange shifts, step in yourself and ask your team for extra shifts. That is no long-term solution.
When absences become the rule, it has consequences. Rotas change constantly, overtime piles up and morale drops. You mediate, take the pressure off and keep the business running, often at your own expense.
Alongside daily operations there is billing, documentation and planning. You know that efficiency and clean processes would make the difference. But decisions are made between two appointments, and the feeling of always running behind keeps growing.
The ANKER system (German for anchor) combines employer branding, recruiting, artificial intelligence and clear numbers into one whole. We implement it in your business so that staff shortages become manageable and your business grows profitably.
We work out what makes your business unique and make it visible: with real insights, your team and a clear position against the large providers.
Social recruiting campaigns on Instagram and Facebook reach experienced nurses in your region, including those who are not actively looking right now.
AI takes over routine recruiting work: pre-qualifying applications, contacting candidates immediately, preparing appointments. Your team gains time for care.
All applications, hires and costs come together in your portal. You see at a glance what pays off and decide based on numbers instead of gut feeling.
With stable staffing you can open new care routes. On request we win new clients in a targeted way, so growth becomes predictable and capacity is well used.
You do not get a service provider for a single campaign, but a dedicated contact who knows your teams, your region and your daily routine, and who develops your recruiting with you over the years.
A selection of our client projects, with video interviews of the managing directors. See all case studies →
Whether staff, enquiries or an attractive brand:
we know where things get stuck and how to fix them for good.
“For the first time, we have no open positions.”
Gina FürhoffManaging directorThree years of campaigns with another provider: every ad the same, copy-and-paste content, applicants without commitment or for the wrong type of care.
Video shooting days that build on each other and show personalities instead of static images. A long-term employer brand instead of a one-off campaign.
“The people who chose us are still here. Since then, the atmosphere has been better.”
Claudia KöpkeHome managerNewspaper ads and job portals without a single hire; absences had to be covered by expensive external staff.
A video and photo day on site, campaigns that show the home as it really is, and one dedicated contact throughout.
“The high quality of the applications pleasantly surprised me.”
Damian GawlikManaging directorJob portals and newspaper ads brought nothing; an earlier social media campaign brought hardly any qualified applications.
One alignment meeting, campaigns tailored to fully qualified nurses, and pre-selection of applications by Rauch Digital.
“We are the only care business in the region without staffing problems.”
Antje WohlaufOwnerJob centre, StepStone, Indeed, Monster, their own Facebook posts and notices at schools: not a single nurse applied.
Campaigns with short, clear messages and images from the home. Preparation via a questionnaire, four to six hours of effort on the client side.
“With so many applications coming in, we could focus on the people who really fit our company.”
Björn VoglerManaging directorNewspaper ads, the job centre, their own Facebook page and a paid campaign without a single application in three months.
Positioning as an employer, social recruiting campaigns featuring their own team and a mobile application process with pre-qualification.
“The quality of the applications pleasantly surprised me.”
Damian GawlikManaging director“We are the only care business in the region without staffing problems.”
Antje WohlaufManaging director“For the first time, we have no open positions.”
Gina FürhoffManaging director, Bärenfamilie GmbH“Today, application processes have to be attractive to work.”
Pick a suitable time online for your free initial consultation.
We discuss your situation, open positions and goals, and check whether our system is a good fit for you.
You receive a strategy for your region, with positioning, campaigns and an application process.
Original Google reviews, translated from German.
4.8Google reviewsWe have been working with Rauch Digital for more than two years now and are completely satisfied. Thanks to the successful recruiting campaigns we have continuously won qualified staff for our care services and steadily developed and expanded our company. I would especially like to highlight the professional collaboration on our recruiting videos. Rauch Digital works reliably, creatively and with a very good understanding of our industry and our needs.
We have been working with Mr Rauch and his team for almost 6 years and have never been disappointed by the service, quite the opposite. Unbureaucratic communication, individual solutions, professional feedback and successful campaigns. We look forward to continuing our collaboration!
In barely 6 weeks, over the holidays no less, we have had more than a dozen applicants and three hires. It is going amazingly well and the collaboration is impressive.
In the past we had great difficulty finding suitable staff. Working with Rauch Digital, we finally have a strong partner at our side who reliably supports our recruiting through social media. The fair, transparent price and the uncomplicated, professional collaboration deserve special mention.
We ran an apprenticeship campaign with Rauch Digital and are very satisfied! The collaboration was professional, friendly and uncomplicated. The campaign was a complete success and generated numerous applications.
Very competent team, great advice and execution, highly recommended.
To be honest, at first we were somewhat sceptical whether the collaboration would really bring the success we wanted. We were all the more pleasantly surprised: working with Milan, we actually won qualified staff. Looking back, our initial scepticism was completely unfounded. Thank you for the successful collaboration, a clear recommendation!
Working with Rauch Digital convinced us through expertise and a personal touch. A tailored online marketing plan was created for us and put into practice. Although we were sceptical at first, very good results quickly won us over. The value for money is very well balanced.
The owners are very friendly, look for a solution to every problem and are easy to reach; the social media campaigns are implemented very quickly and reach both staff and clients.
A really friendly, competent team. Whenever there is a problem, the team is always there for us. The filming day at our home lifted our team’s spirits and strengthened team spirit. Recruiting has got off to a great start, and we have already won several new members of staff.
Our new website turned out exactly as we had imagined. Contact was always warm and uncomplicated, prices were clear and transparent, and we could rely on every agreement. You can tell how much effort and dedication goes into the work.
An extremely professional team that responds quickly to requests and makes adjustments. Very flexible and committed to the client. The collaboration is friendly, relaxed and competent at the same time. Definitely recommended, and the value for money is justified.
Great team, good communication and very motivated.
Working with Rauch Digital was absolutely the right decision. We have never received as many applications from qualified nurses as in the last 2 months. So far we have hired 3 nurses who also fit very well into the whole team and our home on a personal level. For the first time we were in a position where we had to turn applications down.
I did not have to explain the specifics of our industry, the different motivations of potential applicants or how best to reach them with images and language. Instead I received comprehensive advice, and together we defined a strategy tailored to my company. Regular alignment calls kept optimising the campaigns further. I am truly delighted!
We are very satisfied. Milan delivers on his promises! We look forward to continuing our collaboration.
We are already running our 2nd staff campaign with Rauch Digital and are very satisfied. Our wishes are addressed promptly and individually. Beautiful photos and videos were made. Implementation happens quickly, without long lead times. Thank you for that ;-)
Great and reliable collaboration! You are well looked after from the start and can bring in your own ideas. Thanks to the campaign we won new staff for our company.
You notice straight away that they know exactly what they are doing. I can recommend this company without reservation!
Our InfinityReach system has been tested and refined in countless regions since 2020. Before we make an offer, we check whether our strategy will really work for your business.
No. We only work with companies where we are confident that our system will deliver excellent results.
Yes, the strategy call is 100 % free and without obligation.
The first candidates often arrive within 10 to 14 days. A position is usually filled within 4 to 6 weeks.
In a free initial consultation we show you how we reach skilled staff in your region.
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