Full routes. Occupied beds. Predictable enquiries.
For home care services, intensive care and residential care homes: we bring you enquiries from people in need of care and their relatives in your region, right where families look for help today.
★★★★★47+ satisfied clients recommend Rauch Digital
Empty beds, vacant intensive care places and half-full routes look harmless day to day. Over a year, they are one of the biggest cost items of a care business. Do the maths yourself.
Loss calculatorExample calculation
3×€120×365 days=
€0lost revenue per year
JanJunDec
Assumption: €120 total rate per bed and day (care, accommodation, meals, investment costs).
€0per year is the cost of a single empty bed€120 × 365 days
€0per year is lost with one vacant intensive care place€20,000 × 12 months
€0per month for each nurse whose route is not full€4,500 employer costs × 20% idle time
€0is the cost of every sick day caused by an overloaded team€4,500 ÷ 22 working days, without replacement staff
Example values for orientation. Actual rates depend on the federal state, care level and your reimbursement agreements.
What it usually comes down to
01
Free capacity costs money every day
Staff, vehicles and rooms are paid for whether the route is full or not. Every free hour and every empty bed comes straight off your bottom line.
02
Dependent on referrers and chance
New clients come via hospitals, doctors or word of mouth. That is valuable but not predictable. If one source dries up, occupancy drops.
03
Relatives search online and find others
When someone suddenly needs care, families reach for their smartphone. If you are not visible there and do not build trust, nobody even asks you.
04
No time for marketing
Between rotas, billing and daily care, there is hardly any room for targeted advertising. Flyers and newspaper ads rarely bring measurable enquiries.
More flyers and hospital visits will not solve this for good.You need a predictable route to new enquiries.
02 · Your area
The right route to new enquiries for every area
A home care service needs different enquiries than an intensive care provider or a care home. Choose your area and see what changes for you.
Today
Free routes, but too few new clients. Other services carry out the statutory counselling visits (§ 37.3 SGB XI), and with them the first contact with future clients is lost.
With Rauch Digital
New clients and counselling visits
We reach people in need of care and their relatives in your catchment area and bring you enquiries for counselling visits (§ 37.3 SGB XI) and for new care contracts. Every counselling visit is a first contact that can turn into long-term care.
More counselling visits (§ 37.3 SGB XI)
New clients for free routes
Enquiries from your catchment area
EnquiriesRauch Digital AI active
EnquiryRauch Digital AIYour team
Counselling visit (§ 37.3)Care level 2 · call back requestedCare level 2In catchment areaCall back today
checked
New clientBasic care and housekeeping · starting nowCare level 3Free route fitsCan start immediately
checked
Counselling visit (§ 37.3)Care level 3 · relative enquiringCare level 3In catchment areaOngoing care possible
checked
Example view: the Rauch Digital AI checks every enquiry for care level, region and timing and prioritises the call back.
Today
Vacant places, and enquiries come almost only via hospitals and discharge management. Families searching for intensive care themselves do not find your service.
With Rauch Digital
Enquiries from patients and relatives
We make your intensive care visible to patients and relatives who are looking for care themselves, whether one-to-one at home or in a shared care flat. The enquiries come straight to you, with the key details up front.
Direct enquiries from relatives and patients
Less dependence on referrers
Pre-qualified by type of care and region
EnquiriesRauch Digital AI active
EnquiryRauch Digital AIYour team
Enquiry from relativesOut-of-hospital intensive care · one-to-one at homeOne-to-one careRegion matchesCall back prioritised
checked
Enquiry from a patientShared care flat · ventilationShared care flatPlace availableCall back today
checked
Enquiry from relativesHospital discharge plannedHospital dischargeAppointment preparedRegion matches
checked
Example view: the Rauch Digital AI checks every enquiry for care level, region and timing and prioritises the call back.
Today
Empty beds cost money every day, and occupancy fluctuates. Relatives often have to decide under time pressure and compare care homes online before they call.
With Rauch Digital
Occupied beds through enquiries from relatives
We reach relatives who are looking for a care place right now and show your care home as it really is: your team, your rooms and your everyday life. That way enquiries turn into visits and visits into move-ins.
Enquiries from relatives in the region
Stable occupancy instead of empty rooms
Fill long-term and short-term care places in a targeted way
EnquiriesRauch Digital AI active
EnquiryRauch Digital AIYour team
Enquiry from relativesLong-term care · care level 4Care level 4Long-term place freeCall back today
checked
Short-term care enquiryAdmission next weekShort-term careRoom freeAdmission can be planned
checked
Visit requestedLong-term care · relatives from the regionVisitRegion matchesAppointment proposed
checked
Example view: the Rauch Digital AI checks every enquiry for care level, region and timing and prioritises the call back.
03 · The system
How people searching become new clients
No chance, no wasted reach: our premium AI sources and checks every enquiry so that attention turns into a signed care contract, transparent for you at all times.
RAUCH DIGITALAIPremium
The AI that turns enquiries into predictable care contracts.
The Rauch Digital AI sources enquiries from people in need of care and their relatives intelligently: it checks care level, location, type of care and urgency, prioritises call backs and gives your team all the details at a glance before the first conversation starts.
Source and pre-qualify enquiries intelligently
Recognise urgency, prioritise call backs
All details before the first conversation
Every enquiry transparent in the portal
rauch-digital-ai · enquiry
›New enquiry: relative
›Care level 3 detected ✓
›Lives in catchment area ✓
›Care needed from next week ✓
›High priority, call back today
Families in your region
Campaign with real insights
Rauch Digital AI checks the enquiry
Call back from your team
New client
01
Build trust
We show your business as it really is: your team, your rooms, the way you treat people. Relatives know who they are entrusting their parents to before they call.
02
Targeted reach
Campaigns on Facebook and Instagram reach people in need of care and their relatives in your catchment area, including those who are not actively searching yet.
03
Pre-qualify
The Rauch Digital AI asks for care level, location, type of care and preferred start date up front. Your team only talks to enquiries that really fit you.
04
Measure transparently
Every enquiry lands in your portal. You can see at any time how many enquiries come in, where they come from and what becomes of them.
We have been working with Rauch Digital for more than two years now and are completely satisfied. Thanks to the successful recruiting campaigns we have continuously won qualified staff for our care services and steadily developed and expanded our company. I would especially like to highlight the professional collaboration on our recruiting videos. Rauch Digital works reliably, creatively and with a very good understanding of our industry and our needs.
GGina FürhoffHome care services★★★★★
We have been working with Mr Rauch and his team for almost 6 years and have never been disappointed by the service, quite the opposite. Unbureaucratic communication, individual solutions, professional feedback and successful campaigns. We look forward to continuing our collaboration!
HHannes WeigeltGoogle review★★★★★
In barely 6 weeks, over the holidays no less, we have had more than a dozen applicants and three hires. It is going amazingly well and the collaboration is impressive.
KKai Uwe GrollGoogle review★★★★★
In the past we had great difficulty finding suitable staff. Working with Rauch Digital, we finally have a strong partner at our side who reliably supports our recruiting through social media. The fair, transparent price and the uncomplicated, professional collaboration deserve special mention.
MMirco GemmekeLogistics company★★★★★
We ran an apprenticeship campaign with Rauch Digital and are very satisfied! The collaboration was professional, friendly and uncomplicated. The campaign was a complete success and generated numerous applications.
JJonas L.Google review★★★★★
Very competent team, great advice and execution, highly recommended.
JJohannes TobischGoogle review
★★★★★
To be honest, at first we were somewhat sceptical whether the collaboration would really bring the success we wanted. We were all the more pleasantly surprised: working with Milan, we actually won qualified staff. Looking back, our initial scepticism was completely unfounded. Thank you for the successful collaboration, a clear recommendation!
TTobias HaaseGoogle review★★★★★
Working with Rauch Digital convinced us through expertise and a personal touch. A tailored online marketing plan was created for us and put into practice. Although we were sceptical at first, very good results quickly won us over. The value for money is very well balanced.
BBjörn VoglerAmbulanter Pflegedienst Woinem★★★★★
The owners are very friendly, look for a solution to every problem and are easy to reach; the social media campaigns are implemented very quickly and reach both staff and clients.
IIngrid WiedmayerGoogle review★★★★★
A really friendly, competent team. Whenever there is a problem, the team is always there for us. The filming day at our home lifted our team’s spirits and strengthened team spirit. Recruiting has got off to a great start, and we have already won several new members of staff.
CClaudia KoepkeSeniorenhaus Wethmar Mark★★★★★
Our new website turned out exactly as we had imagined. Contact was always warm and uncomplicated, prices were clear and transparent, and we could rely on every agreement. You can tell how much effort and dedication goes into the work.
An extremely professional team that responds quickly to requests and makes adjustments. Very flexible and committed to the client. The collaboration is friendly, relaxed and competent at the same time. Definitely recommended, and the value for money is justified.
TTina VargaGoogle review★★★★★
Great team, good communication and very motivated.
DDavid TabellionGoogle review
★★★★★
Working with Rauch Digital was absolutely the right decision. We have never received as many applications from qualified nurses as in the last 2 months. So far we have hired 3 nurses who also fit very well into the whole team and our home on a personal level. For the first time we were in a position where we had to turn applications down.
AAntje HeddaGoogle review★★★★★
I did not have to explain the specifics of our industry, the different motivations of potential applicants or how best to reach them with images and language. Instead I received comprehensive advice, and together we defined a strategy tailored to my company. Regular alignment calls kept optimising the campaigns further. I am truly delighted!
NNadja TepeGoogle review★★★★★
We are very satisfied. Milan delivers on his promises! We look forward to continuing our collaboration.
AA. UebelerGoogle review★★★★★
We are already running our 2nd staff campaign with Rauch Digital and are very satisfied. Our wishes are addressed promptly and individually. Beautiful photos and videos were made. Implementation happens quickly, without long lead times. Thank you for that ;-)
BBeatrice SelbergGoogle review★★★★★
Great and reliable collaboration! You are well looked after from the start and can bring in your own ideas. Thanks to the campaign we won new staff for our company.
MMertcan ErolGoogle review★★★★★
You notice straight away that they know exactly what they are doing. I can recommend this company without reservation!
For home care services, out-of-hospital intensive care and residential care homes that have free capacity and want to win new clients, counselling visits or residents. In the initial consultation we check whether it fits your region.
Who handles the enquiries?
The enquiries land pre-qualified in your portal. Your team calls back and holds the conversations, because nobody can present your business better than you. If you like, we show you how to turn a call back into an appointment as quickly as possible.
Do we have to supply content ourselves?
No. We come to you, capture your team and everyday life in photos and video and create the campaigns from that. You just approve them.
Can this be combined with recruiting?
Yes. Many care businesses need both: new staff and new clients. The two can be coordinated so that new care contracts can start with enough staff.
Is the initial consultation really free?
Yes, the initial consultation is free and without obligation.
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